Collection of classical furniture to identify consumer positioning

Many experts and scholars in the real traditional furniture industry oppose the use of investment and appreciation as bait to attract the public and bring them into this circle. In the inheritance and development of traditional furniture, it is always somewhat indecent to use profit as a bait to guide the masses' participation and participation. But I'm fine. I classify myself as a fancier, so I don't have these pressures.

Taking profit as a bait and gaining profits as a result, after all, it is a joyous thing. Only when you spend money and heartache, can you study the material identification and craftsmanship with the help of the head-hanging beam and cone-sticking stock. The connotation of the culture and the different decoration styles of furniture in Ming and Qing Dynasties are such jerky contents. [It is precisely because of the characteristics of “profit-making” and “profit-seeking” of manufacturers, businesses, and consumers that the Chinese traditional furniture industry will be prosperous today. ] If we do not bring traditional culture to the market and combine it with the needs of the general public, and we only carry out research and protection in the form of government-funded investment, then what is circling is absolutely dying. So, for those friends who are ready to buy mahogany furniture, I always spare no effort to agree and promote, then how to buy it? The first is to identify the positioning of consumption.

Mahogany furniture is relatively expensive, and furniture such as red sandalwood and huanghuali is very expensive. If you buy the wrong one, or you’re buying your head home, you’ll feel very regretful when you’re lying in bed at night. This tuition is particularly expensive. . To identify the consumer positioning, is to prepare to buy mahogany furniture used to do? Is it focused on investment collection, or is it practical for home use? How much is the cost of the budget? What are the categories of furniture covered? These and so on, all need to be clearly organized in the mind beforehand, and there are plans to purchase and rational consumption.

First of all, I will focus on investing in traditional Chinese classical furniture. Why do you want to talk about investing in collection furniture and furniture in the practical category? Because the living room space in the Ming and Qing Dynasties is different from today's, the furniture that was practical in the past may not have much practical use in today's life. From a practical point of view, these furniture may not be meaningful, but this Class furniture may be sophisticated and elegant, elegant and generous in design, very representative in traditional furniture, investment and collection value is very prominent.

â–  For example, the screen in traditional furniture has a wide range of specifications. The smallest is a table screen on the table to be used as a study room, and a large screen or floor screen is used to separate and shield the room. The role of the wind, with reference to the current common room space area and the limited space height, from the practicality of the home, the meaning and function of the screen are dispensable, but the screen production process requirements are relatively high, The viewability is relatively strong, and it is also an important category in traditional Chinese furniture. There are not many exquisite products on the market, so the investment collection value is relatively large.

â–  In addition, such as the throne in the style of Qing Dynasty palace furniture, a friend bought a home, told me that this throne sat up too hard, and the back board does not have arc, straight, uncomfortable to sit up, want to return or discount Sold out, this is not to figure out the positioning of the furniture. In the Qing Dynasty, the throne itself was only provided for use by the ruling class. According to the different ornamentation and styling, there was a strict stipulation on the rank of the user's official rank. The shape and decoration of the throne was to demonstrate the authority of the emperor and sit in a sitting position. Swallowing mountains and rivers, can we hold the attitude of indulgence like a sofa?

■ In addition, the Ming and Qing furniture chairs, such as the four-headed official cap chair, the South official hat chair, and other functional chairs have similar characteristics, that is to sit up and feel uncomfortable, it will feel tired after a long time, Because the original intention of this kind of hall furniture design is to standardize and enlighten the user's posture and posture, emphasizing the function of self-denial and reciprocity, and embodying the style of Confucian ritual posture in the hall. Nowadays, the social function in the living room is declining, and the Chinese traditional etiquette rules are also ignored. When we are accustomed to being dishevelled and reclining on the sofa, we are faced with the “discomfort” that traditional furniture cannot feel. It also precisely reflects the passage of ceremonial civilization in our own blood and the alienation of traditional culture.

Well, I think that it is still beautiful in the Qing-style throne or the Ming-style official-cap chair. I still want to buy it. However, if such furniture does not sit comfortably, how can I do it? Hesitate... ah, it's actually easy to handle. Then put it in the category of investment collections. Decorate this type of furniture at home as pure furnishings. Then buy a cheap sofa for everyday use when you lie on the couch. At that time, you will find that the eyes are always inseparable from these collection-level things. Unconsciously, these furniture will release more things to affect you, and you are silently lurking in your body, with Chinese The echoes of the genes of civilizations will make you more and more interested in traditional cultures and will make your mood and alcohol more peaceful....

Therefore, when investing in the collection of mahogany furniture, it is necessary to completely get rid of “how is this furniture used at home? Where are you going?” and so on. Gradually progressive points. 】 Ning lack of abuse refers to the selection of enough furniture, certain requirements of sophisticated materials, superb craftsmanship, classic style, high and low price, rather rather higher prices, select a well-known brand or boutique boutique, do not greedy, buy House full of goods. Collection-level stuff is not a one-time purchase, especially in the early stages of purchase. Because there is not much to see and the vision is limited, how to tell if quality is a problem is a problem. Therefore, at this stage, watch more and less action, look at some of the furniture classics that are displayed in museums, look at more professional books, cultivate feelings, and learn to exchange with industry experts. At the same time, you also have the opportunity to run the market and have a look. Different manufacturers of furniture, understand the product advantages and characteristics of different companies.

[Be aware that even the best classical furniture companies, they may be the best type of model, or even two or three models, not all pieces are top quality, then they should be targeted at the time of purchase. When these high-end products start to find a quality product, they should not be too concerned about the price, and the principle of a penny-and-delivery product will always be correct under the market economy environment. 】 Based on this method, and then gradually purchase, I believe that will find value for money and have the potential to preserve the value of appreciation, through this process, the cultural understanding of traditional furniture will gradually increase.